Sunday, 15 December 2013

Positive and Negative Representation
































This advert represents women in a negative way. The slogan"You mean a woman can open it?" suggests that anyperson could open the bottle. This tells us that in the 1950's, women were treated as weak and needy. This would be targeted for both male and espically female. This advert is targete differently to men as it wouldnt have this slogan for a advert targeted for male. Stereotypically speaking, women are not treated as men-equality.


This advert represents women in a positve way. this is because "rinso" is for the use of washing machine. This is a positive advert as women such as house wives would be usually do launadry. This would be targeted for women as they would be more concern with this than men. 

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